To me, Christmas is all the things I mentioned above, especially being with the people you love, but it doesn't seem like that's how the media sees it. When the holiday season approaches, advertisers, in specific, use it as a way to get people to buy their products more than ever. Right around the time of Thanksgiving is when companies start releasing commercials that have to do with savings on things you know your friends or family members may want to get as gifts. This may sound cheesy or obvious, but to a lot of people, Christmas or other holidays is about being with all of your loved ones on a special day, but the media portrays the holidays as merely: presents, deals, and amazing deals on presents! Although this is great for gift buyers on a budget, it would be nice to see something in the media about the holidays besides saving money.
This is so true!! Personally, my family is skipping out on the gift buying this year and traveling so we can spend time together instead. Our generation has become all about material items rather than valuing the company of other people. I hope it doesn't become worse in the future.
ReplyDeleteCompanies really play up the idea of holiday sales to their advantage. They market items as being Christmas themed or "must have buys". People nowadays have so much pressure to find the perfect gift for friends and family. The holidays have become such a stressful time for people. I completely agree with you. People should take the holiday season as a time to spend time with family instead. It is annoying to constantly be bombarded with all of these holiday ads, along with sales that don't really take much of a discount off. However, there are plenty of people who don't have that strongly rooted holiday traditions, and just take advantage of the time to buy nice things for themselves.
ReplyDeleteI have noticed that some advertisements through Christmas stuff in your face to get you to buy stuff, and other ads have a more emotional effect with clips about being with your family which makes it seem less like they want you to buy their stuff for their enjoyment, and more for yours.
ReplyDeleteI completely agree!! The holidays need to be about spending time with your family and not just about buying presents that only help the companies' incomes. I also think that companies think that it's the best time of the year to put up their special "big savings" ads because they know that customers have a weakness when they hear the word "sale."
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